The Iowa DOT’s Iowa Byways group of logo and word brands is one of its most valuable assets if used properly and consistently in identifying the state’s three national and twelve state designated scenic byways. It unites the unique family of Iowa scenic and heritage byway communities, the state’s wide-ranging natural and cultural heritage and the Iowa “sense of place” travelers find along these remarkable signed routes.
Following the brand guidelines set forth will make it easy for you to represent the Iowa Byways in the most clear and professional manner and protect yourself from any liability related to copyright infringement.
Request for use
You must request permission to use an Iowa Byways brand. Simply identify your use category, complete the form for that use (General or Licensed) and send the form to the appropriate brand contact listed below. Iowa byway managers welcome byway education and promotion and will be eager to help you use the brand appropriately.
GENERAL BRAND USE
To use the Iowa Byways brand images in publications, advertising, education, event promotions etc., please fill out the Iowa Byways ™ General/Print Brand Use Request Form and send to the appropriate contact listed below.
LICENSED BRAND USE
To use the brand for promotion or produce and sell a product for profit bearing an Iowa Byways logo or word mark, an individual or business must adhere to an Iowa DOT license agreement. To request permission please fill out the Iowa Byways ™ License/Product Brand Use Request Form and send to the appropriate contact listed below.